Ireland boasts a sizable market that offers recent grads many options. In particular, the marketing industry is booming. A degree in digital marketing offered full-time in Ireland for a year covers a variety of topics related to digital marketing, including Google Analytics, Google Adwords, Facebook Insights, and more. In a course on digital marketing, you will learn how to approach customers using digital channels.
The Digital Marketing and Analytics program in Ireland was created specifically to adapt to the changing needs of a company environment that is becoming more and more digital and technology-driven. Graduates of the digital marketing program will understand the fundamentals of digital marketing and analytics. They will also be prepared to use data and visualization tools, apply the proper marketing models, and provide ethical guidance for business decision-making.
Why Study for a Masters in Digital Marketing in Ireland?
The rising popularity of social media platforms, e-commerce, and other online platforms has led to the replacement of traditional marketing techniques in the modern day by digital marketing. As a result, employment in this industry is growing. The following are some arguments in favor of earning an Irish master's degree in digital marketing:
Ireland's universities rank among the best in the world for digital marketing.
International students can compare their qualifications with the NFQ of Ireland based on the course of study they intend to take there.
This degree has excellent employment prospects across the nation. Eighty-two percent of University College Dublin graduates get jobs within six months of graduation.
Digital Marketing Entry Requirements
| University | Academic Requirements | English Language Requirements |
| University College Dublin | A Bachelor's degree(Hons) with 60-69% (2-grade Ireland scale) | IELTS - 7.0, TOEFL iBT - 100, PTE - 65 |
| University of Galway | A Bachelor's degree (Hons) in business or Marketing with 60-69% (2.1 - grade Ireland) | IELTS - 6.5, TOEFL iBT - 88, PTE - 61 |
| Dublin City University | A Bachelor's degree (Hons) in business or journalism, communications, or media studies with 60-69% (2.1-grade Ireland) | IELTS - 6.5, TOEFL iBT - 92, PTE - 63 |
| Technological University Dublin | A Bachelor's degree(Hons) with 60-69% (2.1 - grade Ireland scale) | IELTS - 6.5 |
| Dublin City University Business School | A Bachelor's degree (Hons) in business or journalism, communications, or media studies with 60-69% (2.1-grade Ireland) | IELTS - 6.5, TOEFL iBT - 92, PTE - 63 |
| Trinity College Dublin | Bachelor's degree (Hons) with 60-69% (2.1 - grade Ireland scale) | IELTS - 7.0, TOEFL iBT - 100, PTE - 65 |
| Maynooth University | A Bachelor's degree (Hons) in business with 50-59% (2.2-grade Ireland) | IELTS - 6.5 |
| Munster Technological University | A Bachelor's degree (Hons) in business or journalism, communications, or media studies with 50-59% (2.2-grade Ireland) | IELTS - 6.5 |
| Technological University of Shannon | A Bachelor's degree (Hons) in business with 50-59% (2.2-grade Ireland) | IELTS - 6.0 |
| South East Technological University | A Bachelor's degree(Hons) with 60-69% (2-grade Ireland scale) in Marketing, business, or computer science or cognate programs | IELTS - 6.0 |
Top Universities for Digital Marketing in Ireland
The following are the top universities in Ireland offering digital marketing courses –
| Universities | Tuition Fees (EUR) |
| University College Dublin | 23,100 |
| University of Galway | 17,640 |
| Dublin City University | 17,000 |
| Technological University Dublin | 13,500 |
| Dublin City University Business School | 16,000 |
| Trinity College Dublin | 21,500 |
| Maynooth University | 15,000 |
| Munster Technological University | 12,000 |
| Technological University of Shannon | 14,500 |
| South East Technological University | 11,250 |
Digital Marketing Placements
- Marketing Manager
- Digital Marketing Manager
- Business Analyst
- Social Media Manager
- Digital Marketing Executive
- Product/ Project Manager
There are numerous jobs positions available for digital marketing graduates. Some of them are –
Does Ireland need digital marketing?
There is a steady increase in the need for digital marketers in Ireland; about 80% of recent graduates are employed in this sector. It is, therefore, in high demand.
Is Ireland good for a Digital Marketing program?
In the corporate world, digital marketing is the best industry to work in because of the growing popularity of online purchasing and modern technology. Ireland has one of the biggest advertising formats; thus, job openings there are growing daily.
Is it easy to get a job in Ireland after a master's?
Finding work in Ireland is easy because the labor market is booming and the country's unemployment rate is around 5%.
What is the salary of a digital marketer in Ireland?
A manager of digital marketing makes, on average, 39,829 EUR a year. There are other positions with competitive compensation packages.
Is Digital Marketing a critical skill in Ireland?
Students who have the necessary abilities and a degree in digital marketing can easily find well-paying jobs in the industry.
Are you Interested?